AS A TOOL TO REACH
THE TOP IN YOUR PROFESSION
MIKE KAGEE FOR WORLD FASHION TRENDS
A STRATEGIC FASHION ADVISORY BLOG
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THE CAPABILITY TO USE MARKETING TOOLS
AND TECHNOLOGY WITHOUT HAVING
TO BEG OR PAY ATTENTION IS UNPRECEDENTED!
It is now time where you can build your own crowd to market
and sell to. The social media networks are at your disposal
and with the right tactics and software you can create brand
awareness and access to influences and decision makers in
boardrooms across the globe.
The freedom to take control of your own marketing comes at
a cost. The cost is complexity and time, to be effective it
requires using multiple networks, constant content creation
and managing, it's not just multiple networks and multi-
media to think of, it is also about adapting to new hardware
platforms where consumers receive their messaging.
This is no longer restricted to just print. TV and radio has
proliferated to laptops and tablets and also smartphones.
They all have their own parameters to be optimal.
BY MIKE KAGEE